Property developers are looking to take advantage of an increasing willingness to pay a premium for residences that facilitate healthy and sustainable lifestyles.
According to the Global Wellness Institute, there are now more than 2,300 ‘wellness residential projects’ either built or in development around the world. On average, such developments command a 10-25% price premium relative to standard new builds.
Catering to this demand involves much more than simply providing a basic gym. For instance, it can involve providing access to medical and nutritional services and state-of-the-art air filtration systems designed to reduce indoor pollution and maintain optimal levels of moisture.
The focus is not just on physical health, but mental wellbeing as well. Many developments now incorporate an abundance of greenery and outdoor space, while also organising communal events and even wellbeing seminars.
Nevertheless, many of the sustainable features that developers market are somewhat nebulous or becoming standard practice as a result of evolving regulation. Service charges in wellness developments also tend to be very high.